In 2017, wild fires decimated our county. I was working for the county as the social media coordinator for animal care & control. Within hours… Read More »Social Media During Disasters or Emergencies
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Prior to COVID-19 and the world-wide pandemic, animal shelters across the U.S. faced hardships due to the sheer number of animals in their care. Today,… Read More »The 2022 Animal Shelter Crisis & the Social Media Solution
The Washington Post just shared a startling headline: Facebook loses users for the first time in its history. “Facebook lost daily users for the first… Read More »Facebook and Recent User Loss – What’s Our Backup Plan?
In a recent poll of over 200 people, we learned that less than 9% feel that social listening is an important aspect of social media… Read More »Social Listening: The Most Important Aspect of Social Media Marketing
Your online audience likes your page because they want to learn more about your business or organization. They also follow you because of your content. Content is simply what you’ve posted to your social networking platforms. But there’s no such thing as simple content.